PAK’nSAVE customers are about to enjoy a new way to save more on fuel with Sticky Club. The programme is launching in all PAK’nSAVE South Island stores in September.
“We know that 71% of household shoppers who also buy fuel, are users of discount fuel schemes, and 37% always buy fuel at discounted prices,” Foodstuffs South Island’s General Manager Retail Tim Donaldson says.
“We also know that 43% of shoppers say fuel discount schemes are important to them, and 21% say fuel discount schemes influence their choice of supermarket.
“Sticky Club is a special programme that allows PAK’nSAVE customers to collect fuel savings each month just by shopping at PAK’nSAVE and scanning their Sticky Club tag at the checkout,” Donaldson says. “This is a new offering, separate to our other fuel deals in-store. Sticky Club members earn fuel savings each time they visit over the course of a month. Every $20 you spend earns you 1 cent off on each litre of fuel.
“Turn your savings into a fuel voucher, up to a maximum of 35 cents per litre, before the end of the month and print your voucher at the check-out or one of our special Sticky Club kiosks in-store. Once printed, your voucher is good for either 10 days at our on-site fuel stations or a whole month at any participating Mobil service station.
“Sticky Club members will also notice specially marked products in store, which will earn you even more fuel savings. In addition, there will be special bonus days from time to time with extra fuel savings on offer. We’ll also send you a handy email with the most relevant deals in-store, based on the products you usually buy.”
Donaldson says Sticky Club members can either choose a key tag, a wallet-sized card, or load a digital version of the tag onto their smartphone to scan at the checkout.
“We’ve also made it really easy for customers to register their details, either on our website, via our call centre or at the in-store kiosks. It’s a very quick process and there are no paper forms to fill out.
“We think shoppers will really appreciate the new fuel savings and will find the Sticky Club programme worthwhile and easy to participate in. You can also create a Sticky Club Household of up to four people. Each person gets their own tag, but you pool your fuel savings together into one account.
“Our colleagues at Foodstuffs North Island will be watching with interest. Once Sticky Club is under way in the South, it’s likely the programme will be rolled out in the North Island too,” Donaldson says.
