Author name: FMCG Business

New Zealand companies looking to gain a foothold in the lucrative Chinese market need to appreciate that social media in China operates in a different way.

New Zealand muesli maker Hubbards is not only keeping outdoor lovers fuelled with their new protein mueslis and cereal; they are giving adventurous Kiwis a chance to experience an Outward Bound course in the Marlborough Sound at no expense.

Bean Supreme is pretty excited to announce the brand new arrival of its vegetarian Black Bean Beetroot Burger.

Kiwis are supporting farmers more than ever by reaching for Fairtrade products when they shop, as shown by the latest retail sales figures released by Fairtrade Australia New Zealand.

Lewis Road Creamery is supporting a new initiative to grow the organic dairy sector in New Zealand and sure up organic milk supply for its growing customer base.

New Zealand kiwifruit marketer Zespri will now have a stronger industry presence in eastern China, thanks to the opening of a flagship store for the company’s product launched by distributor Golden Wing Mau.

Amid the current call for improved country-of-origin food labelling in Australia, the latest findings from Roy Morgan Research reveal that the proportion of Australians 14+ years of age who are more likely to buy food if it is labelled ‘Made in Australia’ increased from 85% to 88% over the last two years.

The recent Ebola outbreak in West Africa was a tragedy that, depending on which statistics you read, claimed the lives of at least 10,000 people and sent shock waves around the entire world.

Countdown customers have donated just over $35,000 for Oxfam to help the people of Vanuatu recover following Cyclone Pam.

Chef Jimmy Boswell who is gluten intolerant is supporting Coeliac Awareness Week (18 – 24 May) to raise awareness about coeliac disease.