It’s that time of year where Arnott’s has opened its bikkie packets to unveil New Zealand’s favourite Arnott’s biscuits for the year.
This year, Kiwis purchased more than 42 million packets of Arnott’s biscuits. Shapes Original Chicken Crimpy was once again crowned Aotearoa’s number 1 Arnott’s biscuit, with Kiwis devouring over 2.7 million boxes.
Aotearoa’s top ten Arnott’s biscuits for 2024 are:
1. Shapes Chicken Crimpy
2. Shapes Cheese & Bacon
3. Tim Tam Original
4. Shapes Pizza
5. Tim Tam Caramel
6. Cheds
7. Scotch Finger
8. Tim Tam Double Coat
9. Shapes Barbecue
10. Salada Original
“Arnott’s is proud to be there for New Zealanders in the moments that matter, and with over 120 Arnott’s biscuits and crackers in our range across Aotearoa, competition for our top 10 most-loved biscuits was tight,” shares Mike Cullerne, Managing Director of Arnott’s New Zealand.
“While I’m partial to a Tim Tam, it’s no surprise that the Shapes Chicken Crimpy has retained the top spot being a staple at BBQs, in lunchboxes and as a delicious snack. We thank Aotearoa for your support in 2024, with our second consecutive win of NZ’s Most Trusted Biscuit brand proving our reputation for quality and flavour.”
“Whether you’re prepping your cookies for Santa or stocking up on your favourite Shapes flavours ahead of summer, Arnott’s wishes everyone across Aotearoa a very happy holiday season. We look forward to sharing more delicious moments with you over the summer and into 2025.”
Some fun bikkie facts as we unwrap the year that was:
• Shapes Chicken Crimpy remains NZ’s favourite Arnott’s Biscuit!
• More than 7 million packets of Tim Tam were purchased by Kiwis in 2024
• Shapes Cheese & Bacon has moved up one place from 2023, taking Tim Tam Classic Original’s spot in 2nd place
• Shapes Pizza and Tim Tam Caramel have held their positions of 4th and 5th place
• Cheds has increased two spots in popularity since 2023, taking out 6th place
• Scotch Finger also jumping up two places since 2023, from 9th place (2023) to 7th in 2024
• Salada Original has held its spot in 10th place
• Choc Scotch Finger has jumped up the ranks. Moving from 14th in 2023 to 11th in 2024
• Kiwis purchased 845,795 units of Arnott’s Gluten Free products in 2024. Double what sold in 2023!
Source: Circana Scan NZ Grocery Data MAT 01/12/24.
