What’s trending in the homecare and laundry aisle?
“With winter comes dampness, so we’re seeing a rise in demand for damp remover products, that help combat excess moisture in the air and prevent problems like condensation and mold growth,” says Thomas White, Foodstuffs South Island Category Manager.
“Dryer sheets and other dryer-related products also see a seasonal surge. As clothes take longer to dry naturally in winter, dryers become more essential, and dryer sheets help keep clothes static-free and smelling fresh.
“The colder weather also means more mud and dirt tracked inside from shoes. This leads to an increase in the use of carpet cleaners. Keeping carpets clean throughout winter helps maintain a fresh and healthy indoor environment.
“With the reduced ability to air out homes due to lower temperatures, many Kiwis are using air fresheners and candles. These help combat any lingering winter-related odours and create a more pleasant indoor atmosphere,” says White.
Ecostore named best eco-friendly laundry detergent
ConsumerNZ has awarded ecostore’s Ultra Power 3-in-1 Laundry Powder as the best eco-friendly laundry detergent, proving that you don’t have to compromise on performance for the sake of the environment.
Commenting on ecostore’s performance, ConsumerNZ said in its article, “It’s way ahead of all other eco detergents at removing everyday grime, and equally as good at removing grass and mud.”
For those that prefer a liquid detergent, ConsumerNZ said the best option is ecostore’s Geranium and Orange Laundry Liquid, or for a fragrance-free alternative, ecostore offers the high-performing Ultra Sensitive range, which comes in both a powder and a liquid.
The Ultra Power 3-in-1 laundry range was introduced in 2022 and is powered by PlantActive™ enzymes, nature’s stain removers. The high-performance eco laundry detergent and stain remover is scientifically formulated with advanced renewable enzymes to fight stubborn stains, and natural essential oil fragrance refreshes activewear and baby clothes, leaving laundry smelling fresh and ready to wear.
The laundry range has no optical brighteners, phosphates or synthetic dyes and is suitable for septic tank or greywater use.
For 30 years ecostore has been offering shoppers sustainable home, body and baby care products, removing harmful or unnecessary chemicals and putting people’s health first.
Shop the range at ecostore.com
