A host of New Zealand celebrities are dusting off their pinnies and getting ready to bake up a storm this Christmas, in support of the Salvation Army Christmas Appeal.
Some of the celebrity bakers so far include TV presenters Hilary Barry and Jack Tame, Antonia Prebble, Sacha McNeil, Chefs Michael Meredith and Simon Gault, Comedians Paul Ego, Jesse Mulligan, Jono and Ben, Al Brown, Samantha Hayes, and Mike McRoberts
The full line-up of celebrity bakers will be announced at the end of November. The Baking Industry Association of New Zealand (BIANZ), the organisation behind the campaign, is welcoming interest from any other would-be bakers keen to support the cause.
Each celebrity is baking a batch of six pies. The individual auctions will then run on Trade Me from 28th November until the 4th December, at trade.me/christmaspies, with 100% of funds going to the Salvation Army Christmas Appeal. Trade Me has waived all success fees.
Alongside the celebrity bake-off, BIANZ will be running a Christmas mince pie baking competition via Facebook, and Twitter, along with some other promotions.
For more information on The Salvation Army, including information on the work that they do, and how to offer support as an individual or business, please visit www.salvationarmy.org.nz
For more information on the Baking Industry Association of New Zealand, visit www.bianz.co.nz
The BIANZ Facebook page will also be regularly updated with information about Christmas Mince Pies for Charity: facebook.com/BakingindustryNZ